TikTok has been changing people’s lives every day, and it’s not all about influencing and having hundreds of thousands of followers. It’s given people the opportunity to change their lives with the money they’re making on TikTok. How To Make Money On TikTok in 2025? It’s about figuring out how you want to show up on the platform and monetizing it. So, I’m about to put you on to five ways that you can start showing up on TikTok and make money with it. No more dreaming of what life could be like if you knew how to make money on the platform. By the end of this video, you’re going to have real actionable ways to make money with this platform regardless of the experience that you have because, to be honest with you, all it really takes to make money with TikTok is a plan and the confidence to start.
TikTok Creativity Program: A Life-Changing Opportunity
TikTok’s creativity program has just changed someone’s life right in front of millions of eyes. R Tissa is a face that thousands of you might know from her sharing her story on TikTok about what it was like being married to a crazy person. In a 50-part series, she was reaching millions of people with her story but wasn’t quite getting paid for the views until she opted into the TikTok Creativity Program.
Understanding the TikTok Creativity Beta Program
The TikTok Creativity Beta Program pays you for the views that you’re getting on your videos from people seeing your video on their For You Page. This means that they cannot search your name, and the video cannot be sent to their DMs for it to count towards a view to get paid from. But because of TikTok’s algorithm, if either of those two things happens and the viewer stays to watch or interact with your content, your content is most likely going to show up on their For You Page again, and as long as they watch, you’ll be adding to the views that add to you getting paid solely from your content getting views.
The RPM and How You Get Paid
TikTok’s Creativity Program pays creators through the views they’re getting on their content with a measurement called RPM. The RPM means a revenue per thousand impressions from qualified views. Now, TikTok has specifics when it comes to what they classify as a qualified view. So to start getting paid for your videos with the Beta program, you need videos that are at least 1 minute long with the viewership of these videos being longer than 5 seconds. The videos also have to have at least 1,000 qualified For You feed views after joining the Creativity Beta program for you to actually start getting paid. The content must also be high-quality, filmed, designed, and produced by yourself, meaning there cannot be any types of advertisements or paid promotions within the videos.
Maximizing Your Earnings: Creative and Engaging Content
Ultimately, you’re getting paid by TikTok for how well the audience reacts and engages with your content. The more creative and entertaining you are, the more likely you are to be paid at a higher rate. The range of RPM is anywhere from a few cents to some creators making $17+ per thousand views. Different niches tend to push out higher RPMs, so try out different niches and video styles of content until you find one that consistently works for you with views and, in turn, makes you money. Whether that’s vlogs, storytelling, or lifestyle content, the niches on TikTok are endless, and you have the opportunity to start making money just from posting.
How to Apply for TikTok’s Creativity Beta Program
The application process is pretty simple. All you have to do is tap the profile button, click the menu button, and tap Creator Tools. From there, you’ll tap the Creativity Beta Program button where you’ll apply, and you’ll get a response to your application within 3 days. In just 3 days from now, you could be making money simply from posting videos that you have in your phone. R Tissa told her story that reached millions, and after signing up for the Creativity Program, she was estimated to make around $80,000 to $100,000 in just a week or two. Lives are changing because of this Creativity Beta Program.
Making Money through Gifts on TikTok Live
But that’s not the only way to start bringing in some cash simply from your presence on TikTok. Gifts through TikTok Lives are one of the first ways that TikTok rolled out to find new ways to pay their creators. The gifts on TikTok that viewers can send to the people watching live can range anywhere from one penny to $500. The more that you connect with your audience and make them get a feel for who you are, the more likely they are to engage with you, send money, and come back over and over again.
Going Live on TikTok and Expanding Your Reach
There are certain tactics that can be used while live streaming depending on your niche and the type of content you’re putting out on the live to encourage people to send money. For example, if you’re into watching ASMR lives on TikTok, you might see the creator allow requests for certain ASMR sounds when a certain amount is sent. On the other hand, if you don’t have a service to promote on your live, the more that you connect with viewers, the more likely they are to send gifts. How To Make Money On TikTok in 2025? You can start going live on TikTok as soon as you reach 1,000 followers, and TikTok doesn’t promote your live just to the followers you have like Instagram does. Instead, it puts it in a live section, and anyone scrolling through lives can come across yours.
Monetizing Through TikTok Shop: Selling Products
The newest way to start making money on TikTok is with TikTok Shop. TikTok is continuing to climb its way into the ranks and is now competing heavily with big sellers like Amazon by allowing customers to shop for products that viewers are seeing creators use directly on the app. TikTok Shop is the perfect place for small business owners to sell any product they want to sell and promote that product through the content you’re posting.
TikTok Shop: Capitalizing on Viral Content
With TikTok Shop, you can add products to your store and promote them through your videos. The best part is that you don’t have to pay for ads. Simply post content about or using your product with the TikTok Shop connected, and if your video goes viral, you’re putting hundreds of thousands, even millions, of eyes on your product and your store without spending anything on promotion. This means you’re giving millions of people a place to directly buy your product in just one click.
The TikTok Shop Affiliate Program: A New Opportunity
The next way to make money on TikTok is through TikTok Shop’s Affiliate Program. This is perfect for someone looking to monetize the content they’re putting out. Sellers on TikTok are looking for creators to promote their products at a commission rate. Once you sign up for TikTok’s affiliate program, you can look for collaborations that fit your desired commission, with rates varying between 15% and 30%.
Becoming an Affiliate: How to Get Started
The signup process for this is pretty simple too. Head over to TikTok Business Suite, sign up to join the TikTok Shop affiliate program, and from there, you’ll get permission from sellers to promote their products. You can even receive free or discounted samples to create videos with. However, you do need to have at least 5,000 followers on TikTok to join the affiliate program. As an affiliate, the more you post, the more likely you are to gain a following and start monetizing your TikTok content.
Using TikTok Ads for E-commerce Success
For anyone looking to start their own e-commerce business, the next way to make money with TikTok is through paid organic marketing. TikTok blew up the online selling industry when they allowed dropshippers on their app. One of the best parts about doing paid advertising on TikTok is that it costs a lot less compared to platforms like Instagram and Facebook.
Increasing Sales through Paid and Organic TikTok Ads
By utilizing both paid and organic advertising on TikTok, you can double or even triple your traffic, which will lead to increased sales and more money in your pocket. This has been proven by countless students in my mentorship program, like my student Clavi, who went from being a complete beginner to generating over $155,000 in sales and over $2,000 in profit in just 30 days.
Conclusion:
How To Make Money On TikTok in 2025? Look, I know that it can feel discouraging and almost impossible to grow your following starting from scratch, but it is more than possible with TikTok’s algorithm. You should try while the opportunity is right in front of you, rather than letting the fear of not growing paralyze you from experiencing any growth and making the money you deserve.